Nowadays, junk food dominates school menus. Children
are not getting the right nutrients to help them grow,
concentrate at school and stay healthy in adult life.
Scientists stress that if children do not have a balanced diet
they have behavioural and health problems.
In February 2005, Jamie Oliver, concerned with the poor
nutritional value of the food served up in schools, decided
not to put up with it any longer. He launched the ‘Feed Me
Better’ campaign, which would try to improve school food
in Britain. He presented a 4-part series on TV called “School
Dinners”.
Jamie worked with the dinner ladies at Kidsgrove
School, Greenwich, to provide better meals at a cost of 37p
per child. It was very hard work. The dinner ladies and
Jamie did not agree. The kids cried and parents slipped
burgers to them through the school gates. By the end of the
show though, Jamie proved that schools can offer fresh,
nutritious meals like pasta, vegetables and soups that kids
enjoy eating. However, what was really needed was more
money from the government. So, Jamie wrote his ‘Feed Me
Better’ manifesto with the top five things which the
government needed to change, and put it on the Internet.
Jamie's 5-step manifesto
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Suddenly, up and down the country, parents and
children were sharing Jamie’s disgust at the state of school
dinners. The headlines in the papers were deafening. Jamie
was on the front pages of all the papers: The Guardian, the
London Evening Standard, The Daily Mail.
Four days after the broadcast of the last episode, Jamie
delivered his petition of 271,677 signatures to the Prime
Minister at 10 Downing Street, who thanked Jamie for his
remarkable work and announced that the government
would take immediate action over school meals.
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School kitchens would be rebuilt, dinner ladies trained,
parents would become involved. All this would be supported
by a í280 million funding package. The average cost per
meal was almost doubled.
Jamie ended by saying: “If we follow a healthy diet and
take regular exercise, our kids will be healthy adults. What
came out today will make a difference to every kid in this
country”.
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Adapted from: www.feedmebetter.com
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